It all starts with an idea.
You want to launch a product or business, turn a hobby into something more or maybe you have a project that you want to share with the world. Whatever it is, the way you tell your story online can make all the difference.
For nearly fifteen years, I have been combining my graphic and illustrative skills with modern technology and online theories to create to-the-point UI Designs, corporate identities and all kinds of promotional materials. Below you will discover what I can do for you and how I like to work.
UI Design
Whatever you need a design for I will create a user friendly design for it. Webbrowser, mobile app or website; they don’t have secrets for me. My UI Designs are clean and simple but always exciting. I promise to make your users happy. It may sound contradictory, but the cleaner a design looks, the more effort it has cost to create it. These are the steps we have to take to get to a great, user-friendly interface:
Concept.
First, I analyze your target audience. With your users in mind, I brainstorm and create moodboards and sketches. The sketches are translated into wireframes in which it becomes clear how a user moves from A to B.
Prototype.
In the second stage of our journey, I will make the wireframes interactive. This prototype helps to experience the user interface. While testing, I will create a brand new or an improved design style that represents your brand.
Design.
The third and last phase is all about getting things done. I will deliver a design system - a document in which all the elements are shown - or a set of designs that developers can ‘read’ to create the pages they need.
Toolbox
Adobe XD
The latest version of Adobe XD for making wireframes, prototype and design
Zeplin
Collaborate with developers and receiving feedback
Adobe Illustrator
Making illustrative or graphic additions to the design
Adobe Photoshop
For graphic adjustments of existing images
My customers mostly ask me to create:
Concept research, wireframes, interactive prototypes and UI Design for web and/or mobile applications and websites.
Graphic Design.
Are you launching a startup or brand new product? Great! I’m happy to surprise you with a complete corporate identity and promotional materials. This can be all new or an improvement of your current identity. For a stunning result, I follow these three steps:
Concept
After analyzing your target audience, I will show you a concept version of a brand new or improved corporate identity or promotional materials.
Design
When the sketches and moodboards are approved, I will create the final designs. Small details can be changed at this stage.
Deliverables
Finally, I deliver you the final product or PDF print-ready documents.
Toolbox
Adobe illustrator
For graphic elements, illustrations and lay-outs
Adobe InDesign
For a magazine or a flyer with multiple pages
Adobe Photoshop
For graphic adjustments of existing images
My customers mostly ask me to create:
Business-cards, flyers, posters, stationary products, stickers, postcards, promotional products and exhibition materials.
Teamwork
I love to work in teams and with other freelancers, together we make the impossible possible. In the last ten years, I’ve worked a lot with Marjolein Theunissen from one-woman-agency ONLEIN. As a growth hacker, content strategist and copywriter she brings brands to a higher level by creating effective campaigns, smart PR stunts and attractive texts. We are a great team because we bring out the best in each other.
